4 common B2B marketing pitfalls that may be hurting your brand
Tag: business strategy
4 Guiding Principles (and an Easy Tip to Live Into Them) for 2021
That Ted Lasso is a genius. OK, I know what all of you Apple TV+ subscribers are thinking: you mean that hayseed D2 football coach from Kansas who just led the Richmond Greyhounds to an embarrassingly public relegation from the Premier League … how can you possibly look to him as a role model? Actually, [...]
4 Reasons Allstate’s Refund is Brilliant
Another example of how businesses (large and small) are pivoting/adapting during COVID-19 in creative ways. On April 6, Allstate did something the industry had never seen before – they announced they would be returning more than $600M to their customers over the next few months. The Problem: Large auto insurance companies, such as Allstate, collect monthly [...]
Pivot of the Week: Mann Theaters
Examples of the awesome ways businesses are pivoting/adapting during COVID-19.